Case Studies
My Specializations
Creative Solutions
Branding Foundations & Design Systems
Leveraging a keen eye for design and brand identity, I've crafted cohesive and impactful branding materials, including branding guidelines with unique logos and design systems that resonate with the target audience. I prioritize consistency and clarity in brand messaging, ensuring that every element, from color palette to typography, aligns seamlessly across all mediums. My approach combines strategic thinking with creative innovation, resulting in memorable and distinctive brand identities.
UI/UX Design
& Development
With practical expertise, I've crafted distinctive UI mockups and prototypes that vividly showcase website functionality and aesthetics, always prioritizing the client's key objectives. I refine layouts using data-driven insights and user feedback, and I'm proficient in building designs using HTML/CSS and JavaScript, always considering essential web elements such as accessibility and metadata. My preferred tools for web development include Figma, Webflow, Framer, and Cardd but have experience using others for client requests, like Wordpress and Squarespace.
Audiovisual Editing & Content Creation
From recording, composing, editing to final delivery of all audiovisual material with the use of the Adobe Creative Cloud. My main expertise lays on Premiere Pro, After Effects, Lightroom, Photoshop, Illustrator and
InDesign to bring all ideas to life. I also have professional experience learning other software on the go like Canva,
Adobe Spark and aim to make iteration/collaboration easy.
Social Media
Management
Data-driven strategies are used to maintain content consistency and engage the audience effectively, maximizing organic reach through consistent growth. Content is tailored to the target audience and scheduled using data-driven software to ensure optimal posting times. Additionally, unique social profile assets are designed to enhance brand presence and make a strong first impression on new audiences.
Client
Management
With years of professional experience under my belt, I prioritize personalized and efficient client service. I excel in asynchronous communication methods, ensuring timely responses and fostering continuous collaboration. Whether through messages, phone, or in-person meetings, I am committed to delivering exceptional results tailored to each client's specific needs and expectations. My proactive approach and attention to detail guarantee a seamless and satisfying client experience.
Print Materials & Guerrilla Marketing
Elevating event presence with strategically designed print materials, I specialize in creating diverse and eye-catching swag, guerrilla-style banners, impactful pop-ups, as well as brochures, flyers, posters, and business cards, among many others. I also produce compelling presentations for conference panel speakers, ensuring cohesive branding and engaging visuals that effectively communicate key messages to the audience.